Identifying ICT User Needs for ICT Account Managers in ICT Services

Identifying ICT User Needs for ICT Account Managers in ICT Services

This course is designed for ICT Account Managers in ICT Services, focusing on mastering the art of uncovering deep-seated technical and functional requirements. You will learn to apply robust target group analysis to understand diverse ICT user segments and utilise gap assessment techniques to identify discrepancies between current and desired states. This comprehensive approach enables you to align technology solutions precisely with genuine business pain points, effectively driving successful ICT sales and maximising value for your clients.

Part of these lessons

• ICT Account Manager

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